Domain Names Have Become A Premier Investment

When domain names first came out, most people didn´t give them much of a second though. Afterall, they were simply internet addresses, how important could they really be? As the internet grew and grew, good domain names became rarer and rarer, and their values shot up accordingly. For example, take the domain name ¨sex.com¨ - a domain name first acquired for free and would later sell for a whopping 14 million dollars.

When you control an important domain name like that, promotion is simple and ultimately your business will see more revenue. If the domain name is short and catchy, then all the better since it will be easier for your visitors to remember and come back to.

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Domain names have become a premier investment for internet entrepreneurs worldwide. Some great domains have yet to be discovered, while others get thrown back on the market if their lazy owners forget or just neglect to re-register their domain name. These expiring domains can be great opportunities to get the perfect name, at a steeply discounted cost.

If you want to find a great domain name, find one that´s short and has some kind of popularity attached to it. Whether it be a topic, gadget, or whatever - make sure the domain name would actually be in demand by someone. Like anything else, your domain name is only worth what someone else is willing to pay for it, so choose very wisely.

If you want to learn more about finding good domain names, monotizing your domain name portfolio, or just general domain name strategy there are forums on the internet that are just the place you can learn all this and more. Communities on the internet have developed around the domain name industry, and they can often hold a wealth of knowledge that you wouldn´t be able to find anywhere else.

Best Domain Names - What is In with Domain Names?

All sites in the internet require a domain name. The domain name is like an identification of the site. Generally, domain names are being purchased for it to be your ownership. When something is being purchased, then there is business. When there is business involved, then there is profit making. So, if you want to excel in domain name purchasing and selling, get on with these simple tips.

When buying a domain name, carefully analyze what is going to be viable in the near future. When you are able to purchase the domain that is going to become a precious domain name in the future, then you are in the best from of domain name buying.

Make sure that when purchasing a domain name, choose a domain name where a particular name goes with the hottest domain names in the market. You are assured that when the domain name that you have purchased is positioned on the priority list of search engines then the domain name has a higher value. Plus, a domain name buyer is keen to buying a domain name that play a specific purpose. Meaning, the domain name that you have purchased is serving the purpose of his business, thus, prompting him to buy your domain name or register its business under your domain whichever way, you are assured of your profit.

Make it a point that the domain name that you are buying has more links affiliated with it because in the eye of the buyer, more links would mean more traffic and more traffic adds to higher ranking. It is a very simple equation that one can immediately follow.

Choosing A Domain Name

There's a saying in the Real Estate business - they say that the 3 most important things are location, location and location. Well, in regards to a new internet business, it's domain name, domain name and domain name. Yes, a domain name is that important.

In the early days of the internet, domain names were fairly easy to come by. There were so many good names still available, but as more and more businesses migrated to the internet, the best names were taken. As time passed, finding a good domain name to register has become increasingly difficult.

Why is a domain name so important? For one thing, a domain name can help you to get traffic to your website. If you don't get traffic, you might as well not even have a website. There's no doubt about it, if you want to make money, you need traffic.

A domain name can help you to get traffic in a couple of ways. First of all, if your domain name is catchy and easy to remember, that will help people to find your website and to return for future visits. It's also a good idea if your domain name gives some indication of the type of business you have. For example, if you want to have a website that helps people consolidate their student loans, it would be a good idea to have a domain name that contained some or all of those words. You might do good with "studentloans.com" or "studentloanconsolidation.com" or something similar. You can even use hyphens in the domain name, like "student-loan-consolidation.com", etc.

The point here is that your domain name should be descriptive of your business. After all, if you were looking for a new dentist, would you be likely to visit "BigBubbaMotorcycles.com" or "GreatDentists.com"? If Big Bubba is a dentist, he's probably not going to get many new dental patients thru his website.

Let's talk about the domain names with hyphens before we move on. Contrary to what many people think, having hyphens in your domain name does not hurt your search engine listings. Most of the search engines treat the hyphens as a space, so the hyphens make it a little easier for them to separate out the individual words.

About the only downside of using hyphens is that when people type in your URL, they may forget to put in the hyphens and go to a competitors website instead. Personally, I don't think this is too much of a problem, since most people find websites thru search engines, so they'll be clicking directly on a link to your website instead of typing it in by hand.

Again, it's really important to embed keywords about your business into your domain name for good search engine ranking. Although some domains, like ebay.com or google.com do get a lot of traffic, it's not because of any keyword in the domain name. What is an 'ebay' anyhow?

You'll find that most of the high traffic websites with short, unrelated domain names get their huge amount of traffic thru paid promotional campaigns. They use radio & TV ads, high volume email advertising and other such methods that might be too expensive for a small business just getting started.

A good way to find your domain name is to develop a list of keywords that are strongly associated with your business. Write down as many keywords as you can think of, as long as they're on your subject. Once you have your list, you can use one of the several free online tools to help select just the right domain name for your new website.

The domain name registrar at www.godaddy.com has a search feature where you can check the availability of domain names and the results will even show you other closely related domain names that are available. Another handy suggestion tool is at www.domainfellow.com Either one of these online tools will help you to find a good domain name that's still available to register.

Here's a good tip for you when trying to find a domain name that has your keywords in it - If you can't find a domain name that has your keyword and is still available, you should consider using sub-domain names instead.

What's a sub-domain name? A sub-domain name is a prefix to a normal domain name. Let's say that you're in the retail computer business and you want to sell computers at your website. That's a fairly competitive business, so you'll probably have a hard time coming up with a good domain name that's not already taken.

An alternative would be to choose some sort of generic term for a domain name and then use a sub-domain for your computer business. For example, let's say that you register the domain name "lowestprice.com" That's pretty generic, wouldn't you agree? Now that you have that domain name registered, you can create all the sub-domains you want, limited only by your imagination and the size of your web hosting account.

Remembering that you're in the computer business, you could now have your website at the sub-domain "computers.lowestprice.com" Using this same approach, you could go into just about any other business and have sub-domains like "insurance.lowestprice.com" and so on. See how it works?

Another good thing about sub-domains is that they don't require registration. You only pay to register the main domain name. By using sub-domain names, you can easily embed your keywords and it won't cost you any more money. And the search engines treat each sub-domain as a totally separate entity, so your search engine ranking for one sub-domain won't be dependent upon you having a high ranking for your main domain name.

Once you find your new domain name, you'll need to register it. I recommend godaddy.com for registering. Their prices are reasonable and their service is great. However, there are many, many companies that provide domain name registration services, so pick whichever one you like.

Profitable Domain Names - 7 Best Ways to Get Started With Domain Names

Domain names are currently selling for between $100 and into the millions. If you are interested in getting into the domain name reselling business, here are seven steps to help you.

1. Find a broker to work through if you don’t want to sell them yourself. You can search the internet for broker, but make sure you research the company thoroughly before signing on. Make sure they do more than provide domain name listing services.

2. Only purchase names that can be resold. Don’t use puns or silly names because they sound clever. Stick to reality.

3. Once you have purchased your domain names that you will be selling, get on forums and blog your business.

4. Write and distribute internet press releases to announce that you have entered the domain name business. There are web services in business for this purpose, and you can get some good distribution for a good price.

5. Always make sure you look up your domain name to make sure it isn’t taken. You can’t buy something that someone else has, so look it up beforehand and safe some time.

6. Don’t forget about expired domain names. Remember that when you buy a name it is only for a period of time. Look for expired names as well as those not taken.

7. Also reserve alternative domain names. For instance, if you have purchased yellowschoolbus.com, you should also purchase .org, .net, and whatever other extensions are available.

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3 Tips for Choosing the Right Domain Name

Selecting the right domain name is one of the most important business decisions you can make. When you have a business online, you are competing in a global economy with millions of other websites.

The latest information from Internet World Stats counted over 1 billion Internet users in 2007. According to Rich Miller of Netcraft, an Internet monitoring company that has tracked Web growth since 1995, "There are now 100 million Web sites with domain names and content on them." Of the 100 million websites, about 47 million of them are active sites and competing for visitors.

Here are some tips to follow in choosing a domain name that makes it easy to find your business on the Internet:

(1) Choose an easy to spell domain name.

It does no good to have a website, if no one can find you because your domain name is too difficult to spell.

Last week I was talking to someone and asked her who the company was that designed her website. She told me the name of the company, and it was some very strange name that didn't make sense to me. I had to ask her twice what the name was and I then asked her to spell it for me. Unfortunately, she couldn't even spell the name because she said the company had a strange spelling, and she could never remember it. I then asked her for the website address, and she couldn't remember how to spell that either. I ended up trying to guess a couple different spellings for the website and never did find the company.

Don't get cute with your website name or for that matter, the name of your business. You may think it's clever to spell fenikz instead of Phoenix, but don't expect anyone to find your website.

I speak from experience on this topic. When I first started my business I was completely ignorant about choosing a business name. I thought it would be fun to have a business name that was a play on words. So I chose "Howe Write You Are Business Communications." My last name is Howe, and I am a writer. So I chose the domain name howewriteyouare.com.

When I would tell people my domain name, this is what they heard: howrightyouare.com. They spelled the domain name exactly as they heard it and the only way they would get the correct spelling is by looking at my business card. I soon figured out what a dumb mistake I made and changed my business name after the first year.

(2) Choose the right extension for your domain name.

When you go to register a domain name you have a choice of .com, .net, .org, .biz, and some other rarely used extensions. Unless you are a nonprofit, only choose a .com extension for your domain name.

The reasons for this are very simple. When people go to search for a website, they assume it is a .com. If you have any other extension, they will end up at the wrong website.

The other reason to have a .com extension is that search engines will search first for a .com website. For example, a browser will look for quiltingtips.com before, it looks for quiltingtips.net.

Let me talk a moment about strategy when it comes to choosing a domain name extension. If you don't want a competitor to have your domain name, then purchase all the extensions of your domain name. In other words, if my domain name was going to be quiltingtips.com, I might also purchase quiltingtips.net, quiltingtips.org, and quiltingtips.biz. This way, I insure that my business domain name will not have competition from a nearly identical domain name.

(3) Choose misspelled domain names.

If you have a business name that you know is easy to misspell, consider purchasing the domain name with the common misspelling. Both names can be set up to point to your website, so it doesn't matter if your domain name is misspelled, people will still find you.

In my previous example, I talked about my original business name and the problems that I had with the unusual spelling of my business name. If I had not wanted to change my business name, a simple solution for me would have been to purchase the domain name howrightyouare.com and have that point to my website.

An example of a well-known business that is using this technique is Verisign. If you type in verasign.com or verisign.com you will get to the correct website.

Conclusion Your domain name is your Internet identity. Make sure your domain name selection is not an afterthought. Take the time to thoroughly analyze your options and choose a domain name that promotes your business or product online.