Internet Domain Names Can Reap Big Rewards for Small Business
(Long Island, N.Y.) Most small businesses these days have a better understanding of the importance of having a web site to compete in this new internet-savvy consumer space. Companies who have tried to delay their move towards the Internet are warming up to the fact that if your business is not online - you’re very likely to go out of business in the near future.
You do not have too look far to find many reports that advertising in the print Yellow Pages or other print publications has changed forever from one of the best ways to advertise to one of the worst in just a few years. (Bill Gates on local advertising: Yellow Pages gone in 5 years) (Quit wasting money on Yellow Page advertising by Peter Fernandez, D.C.) This is because more and more people are using the Internet to find a business listing and this use is forecasted to increase expeditiously over the next few years. For small businesses, finding a way to appear higher on these Internet search engine pages has become a no brainer. Registering a good domain name can be the answer.
It’s like the real estate agents’ mantra: location, location, location. You’ve certainly heard the phrase enough. Your location will define your businesses success and as more businesses move their companies products and services online, a domain name and web site effectively becomes your location for doing business. The name you choose can have a tremendous effect on that businesses brand awareness, sales volume, and revenue.
Unlike brick and mortar real estate, purchasing a domain name involves little hassle and is surprisingly simple and inexpensive. There are no closing costs or lender requirements when purchasing your little slice of pie in the sky. Of course you can manage to find some premium names out there for sale that could cost you thousands or even tens of thousands of dollars to get hold of, but generally, registering a new domain name is quite easy and can be done for as little as $9.00 at many domain sales web sites. If and when you register a domain you’ll be ready to place you business in one of the three “locations”. An excellent location, a mediocre location or a lousy location. Choosing the right name can make all the difference.
Picking the domain that’s right for your business should be done sooner rather than later as each passing day yields less domains which are available for registration. According a tool available by Name Intelligence Inc, statistics show that as of this writing there are currently 78,854,626 active .com domain names with 123,855 which have been registered within the last 24 hours. This makes finding the right name for small businesses pretty high on the priority list.
So how do you pick and choose the right name for your business without spending a fortune? Well, if you’re a painter you can pretty much rule out the opportunity for registering a premium domain like painter.com as most every name like this example is already registered. But if your business involves painting and you’re located on or service the Long Island area specifically you might want to try a more targeted niche or locality and register a domain like longislandpainter.com, if it’s not available try the plural version longislandpainter(s).com. Either way, you want to try and get keywords like these which tailor to your business or services into your domain name if your looking to do well in the search engines for those keywords. A lot of research has been done over the years on this and results have shown that keywords in your domain do play a significant role in where your site pops up on the search engines. These are some of the fundamental secrets to grabbing yourself a great domain name. Make it easy to remember, spell, and type while having your important keywords in it.
Reselling a domain name could also yield huge profits. Domain name reselling has expanded, and many domain resellers are now stand-alone internet businesses. Domain name auctions can provide a reseller with a means to buy and sell premium domains, and a savvy investor can build a successful business around the right generic domain properties.
http://www.newsli.com/2009/01/24/internet-domain-names-can-reap-big-rewards-for-small-business/
You do not have too look far to find many reports that advertising in the print Yellow Pages or other print publications has changed forever from one of the best ways to advertise to one of the worst in just a few years. (Bill Gates on local advertising: Yellow Pages gone in 5 years) (Quit wasting money on Yellow Page advertising by Peter Fernandez, D.C.) This is because more and more people are using the Internet to find a business listing and this use is forecasted to increase expeditiously over the next few years. For small businesses, finding a way to appear higher on these Internet search engine pages has become a no brainer. Registering a good domain name can be the answer.
It’s like the real estate agents’ mantra: location, location, location. You’ve certainly heard the phrase enough. Your location will define your businesses success and as more businesses move their companies products and services online, a domain name and web site effectively becomes your location for doing business. The name you choose can have a tremendous effect on that businesses brand awareness, sales volume, and revenue.
Unlike brick and mortar real estate, purchasing a domain name involves little hassle and is surprisingly simple and inexpensive. There are no closing costs or lender requirements when purchasing your little slice of pie in the sky. Of course you can manage to find some premium names out there for sale that could cost you thousands or even tens of thousands of dollars to get hold of, but generally, registering a new domain name is quite easy and can be done for as little as $9.00 at many domain sales web sites. If and when you register a domain you’ll be ready to place you business in one of the three “locations”. An excellent location, a mediocre location or a lousy location. Choosing the right name can make all the difference.
Picking the domain that’s right for your business should be done sooner rather than later as each passing day yields less domains which are available for registration. According a tool available by Name Intelligence Inc, statistics show that as of this writing there are currently 78,854,626 active .com domain names with 123,855 which have been registered within the last 24 hours. This makes finding the right name for small businesses pretty high on the priority list.
So how do you pick and choose the right name for your business without spending a fortune? Well, if you’re a painter you can pretty much rule out the opportunity for registering a premium domain like painter.com as most every name like this example is already registered. But if your business involves painting and you’re located on or service the Long Island area specifically you might want to try a more targeted niche or locality and register a domain like longislandpainter.com, if it’s not available try the plural version longislandpainter(s).com. Either way, you want to try and get keywords like these which tailor to your business or services into your domain name if your looking to do well in the search engines for those keywords. A lot of research has been done over the years on this and results have shown that keywords in your domain do play a significant role in where your site pops up on the search engines. These are some of the fundamental secrets to grabbing yourself a great domain name. Make it easy to remember, spell, and type while having your important keywords in it.
Reselling a domain name could also yield huge profits. Domain name reselling has expanded, and many domain resellers are now stand-alone internet businesses. Domain name auctions can provide a reseller with a means to buy and sell premium domains, and a savvy investor can build a successful business around the right generic domain properties.
http://www.newsli.com/2009/01/24/internet-domain-names-can-reap-big-rewards-for-small-business/
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